Management Team
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Tim Charlet – Partner/Team Marketing and Media Relations
As licensed driver in the National Hot Rod Association, former NHRA employee and current motorsports journalist Tim Charlet has a very unique perspective of the sport of drag racing and has the ability to articulate your team’s goals through exceptional verbal and written communication skills. Outside of his quarter of a century of drag racing experience, Charlet has been a successful manager in the field of marketing with two Fortune 500 companies (Costco Wholesale and Fed Ex Express). He is time-sensitive, organized, proactive, passionate, and creative. Most importantly-he will work hard for you and provide your team with an exceptional return on your investment.
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John Rogers – Partner/Marketing Development
John Rogers brings a level of passion and creativity to CRX Media which helps to propel them over the competition. A PR expert with a track record of success in creating new market strategies for businesses, Rogers is responsible for sponsorship development for our team. He has 15+ years of experience in sales, marketing, and advertising. Holding his college degree in Advertising/Public Relations, John has experience in radio, television, and print/online media. He has assisted successful companies establish a solid and ethical business model, which has greatly accelerated their products.
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Jason Lehr – Partner/Team Marketing and Media Production
Jason Lehr is a seasoned marketing professional and media producer with over fifteen years of sales and brand marketing experience. His understanding of both the client side and production side have allowed him to build, develop and produce branded marketing results. He gained valuable sports marketing experience spending seven plus years in various marketing and management roles for different Major League Baseball affiliate teams. His experience dealing with tight budgets and maximizing marketing dollars at the team level, and his understanding of sponsorship and event development will expand our teams success and reach in the future. At CRX, Jason will oversee the development of our clients brands, focusing on individual and/or team image. His strong knowledge of the latest new media platforms (web, social, video) will allow us to develop strategic and targeted media campaigns and opportunities benefiting both our partners and drivers. You can visit his personal website by clicking here.
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Chris Willson – Super Intern/Media Assistant
Since he was in high school, Chris Willson has always wanted to be involved in NHRA drag racing. At the age of 19, while a sophomore at Bryant University in Rhode Island, Chris finally has his chance with CRX Media. He is currently an intern with the company, learning the art of motorsports marketing and public relations from the staff.
Since joining CRX Media, Willson has made big strides in helping with the development of not only the company, but the many teams and drivers. Willson also brings a youthful philosophy to our team, always coming up with creative marketing programs which will introduce our sport to a younger demographic. He also is a point of contact with several of our marketing partners. His aggressive yet professional approach in this field has been invaluable for CRX Media. Willson grew up in Norfolk, Massachusetts.
